REACHING AUDIENCES IN A DIGITAL AGE: TV NEWS ADVERTISING STRATEGIES EVOLVE

In today's fast-paced media landscape, TV news remains a powerful platform for reaching audiences. Nevertheless, the rise of digital platforms has shifted viewer behaviors. To effectively connect with contemporary viewers, TV news outlets must implement innovative advertising strategies that strategically integrate traditional television with digit

In bustling cities across the globe, auto rickshaws weave through traffic, their vibrant hues catching the eye. These ubiquitous transports, often adorned with advertisements, are a dynamic canvas for businesses seeking to engage a broad audience. Rickshaw advertising offers a unique avenue to interact with consumers in their daily lives, turning t